It’s been a challenging and rewarding first twelve months as a freelancer. My small, but robust little business is a whole year old, and with this milestone birthday has come a little bit of reflection.
It’s been nearly eight months since I left the corporate world, and ventured into the much less complicated realm of ‘working from home’. I think it’s safe to say, I’ve learnt some stuff:
When it comes to Social Media, the buzzword at the moment is engagement. Everyone wants to know how to get their darned followers to engage more on their social media platforms like Facebook, Twitter and others. Furthermore, businesses and entrepreneurs want to know how to turn followers into buyers.
We all remember the stories we’ve heard as children, right? Hansel and Gretel or Jack and the Beanstalk perhaps. The reason for remembering stories, so many moons after you’ve heard them, is because storytelling is powerful – stories stick with us because they make us feel something, they evoke emotion.
Are you losing the online race to your competitors, and finding your company ranks lower than your competitors on Google? An effective SEO strategy can pimp your business’ ride.
Being relatively new the concept of Search Engine Optimisation (SEO), I decided to pick the brains of the experts at Algorithm, the SEO performance agency to help me understand how writing for SEO would help companies be seen first by prospective customers.